Every time you face the same decision, you waste energy.
But when you pre-decide—when you set your non-negotiables—you take the decision-making off the table.
No more debating yourself.
No more “Should I or shouldn’t I?” loops.
Just clarity.
Whether it’s the standard you hold for client service…
…the number of workouts you’ll do each week…
…or the minimum margin for saying “yes” to a deal—
deciding once frees your mental bandwidth for what actually matters.
Pre-decisions are an investment in your focus.
And focus is a competitive advantage most people never develop.
So, what’s one non-negotiable you could decide once this week—and never think about again?
Book Recommendation: Essentialism by Greg McKeown — a masterclass in cutting away the trivial to make space for what truly matters.